The Marketing Scribe
Keeping you informed and staying ahead of the competition.
Monday, 27 July 2020
Key Account Management in post-Covid 19 period - Online training
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I have an online training program on Key Account Management in Post Covid 19 period, which is a four-hour program conducted within a day, i....
1 comment:
Friday, 19 April 2019
Leadership
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Beating the odds in market entry
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The annals of business history report that for every successful market entry, about four fail, inexperienced start-ups suffer some of these ...
1 comment:
Thursday, 18 April 2019
How to modernize an established brand to drive growth
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The key to Wendy's successful transformation? Staying true to the brand while using data to better serve customers. Modernizing a cher...
1 comment:
Monday, 27 August 2018
Weekend training programmes
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We know that some of us are extremely busy during the weekdays to attend any training programmes. In partnership with Doxa Solutions, we ar...
Tuesday, 14 November 2017
What shoppers really want from personalized marketing.
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Anyone who has gotten an unsolicited and irrelevant offer related to something they’ve done online knows that creepy feeling that someone...
Thursday, 22 June 2017
For top sales force performance, treat your reps like customers
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Companies that excel at sales growth are tightly focused on developing the talent they need by understanding how sales reps really work. ...
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